500+
Active listings across the United States
Making business sales simpler, together.
About Venturu
Venturu was born from a common experience, selling or buying a small business is often too hard, too expensive, and too complicated. Our founders lived this frustration and knew there had to be a better way, a simpler path forward.
Today, Venturu is an emerging, trusted online marketplace transforming how small and medium-sized businesses (SMBs) change hands
We empower sellers with free tools like instant AI business valuations and commission-free listings. We guide buyers to clear opportunities with intuitive search and reliable information. We support business brokers with efficient technology to reduce busywork.
Our mission is to make the entire journey more transparent, faster, and more accessible, helping to make the dream of business ownership a reality for more people.
Fast facts
80+
Verified, curated, expert business brokers
$0
Costs for valuation estimates & listings
10k
Baby boomers retiring daily in the U.S.
Last updated June 2025
The team building Venturu
Venturu was co-founded by Luis Merchan and Joel Hernandez in January 2025. Their combined expertise in business, M&A, and technology, along with a shared passion for supporting entrepreneurs, is the driving force behind our platform.
Luis Merchan
Chief Executive Officer
Having bought businesses the old way and led as a CEO, I knew there had to be a simpler path. Venturu is that path - making business sales straightforward and accessible for everyone.
- Luis M.
Joel Hernández
Chief Technology Officer
My passion is making complex tech feel effortless. With over a decade building for 500k+ users, my focus for Venturu is powerful tools that are genuinely easy and helpful for all.
- Joel H.
The Venturu story so far
May 2025
Our platform features 500 verified listings and 70 trusted brokers across the U.S.
April 2025
Venturu launches, generating buzz and excitement amongst industry leaders
January 2025
Venturu Inc. is born to simplify how local businesses get bought & sold
December 2024
Luis calls Joel to share his experience in buying small businesses and talk solutions
Why choose Venturu?
Free for all
All our essential tools and services are completely free for you to use
Built on trust
Verified listings, brokers, no hidden fees or confusing talk
As simple as it gets
Our platform is intuitive, making your experience simple and stress-free.
One place for everything
Sellers, buyers, and brokers connect easily with all the tools they need.
Tailored to local businesses
Our exclusive focus in helping Main Street businesses change hands
Helpful support, always
Get friendly assistance and guidance whenever you need it from our team.
Ready to take the next step?
Whether you're selling the business you've poured your heart into, searching for your next venture, or guiding clients through these transitions, Venturu is here to make it simpler.
Still curious?
What is Venturu's main goal for small business sales?
Who are the founders of Venturu and why did they start it?
What makes Venturu different from other business listing sites?
Is Venturu primarily for sellers, buyers, or brokers?
How does Venturu plan to support itself if many services are free?
What's Venturu's approach to helping baby boomers looking to sell their businesses?
How does Venturu contribute to the dream of business ownership?
You've made it all the way down!
Thanks for taking the time to learn all about Venturu. Here are some polaroids from our team as a thank you.
Santiago & Cesar onboarding brokers!
Working with brokers to improve our tools!
Luis & Joel at the IBBA!
